THE CROSSING LAB

Press

The Crossing Lab Signs Two MOUs in Beijing on Korea-China Delegation

  • Two MOUs signed around the Korea-China Business Forum at Beijing's Diaoyutai on Jan 5.
  • With a Tsinghua Holdings culture-division subsidiary: a virtual version of an SF theme park.
  • With the Zhongguancun Seoul representative office: education, startups and media art.
한중 비즈니스 업무협약 체결식에서 협약서를 든 두 사람
Photo: The Crossing Lab

The Crossing Lab took part in the Korea-China economic delegation organized around President Lee Jae-myung's state visit to China. On January 5, at the Korea-China Business Forum held at Diaoyutai in Beijing, it signed memoranda of understanding with two Chinese counterparts.

The first is a culture-division subsidiary of Tsinghua Holdings, which sits under Tsinghua University. Rather than simply promoting a physical theme park, the two sides will jointly plan and produce a virtual version (a digital twin) that can be experienced on its own in a digital environment. The scope covers the science fiction theme park project Tsinghua Holdings is pursuing and its core SF IP, 'MARS WAR'; the article puts the theme park project at up to 20 trillion won. The Crossing Lab plans to use SuperPlat's virtual space technology and interactive content capabilities to widen that world and support overseas promotion.

The second is the Seoul representative office for Zhongguancun enterprises. Zhongguancun, in northwestern Beijing, is China's largest advanced technology cluster and the birthplace of companies such as Baidu, Xiaomi and Lenovo. The office will pursue business using SuperPlat across education, startups and media art.

CEO Shin Ji-ho called the two agreements meaningful and said SuperPlat would serve as a bridge between Korean and Chinese cultural content and technological innovation. SuperPlat lets users build their own AI persona, converse with AI virtual characters and enjoy social experiences in 3D spaces; its official launch is set for the first half of 2026.

Source : 한국경제TV(https://www.wowtv.co.kr/NewsCenter/News/Read?articleId=A202601060397)